Welcome to the best flan-based desserts and the pioneers of home-based franchising!

What's your flan?

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    • Home
    • Business Opportunity
      • Home-based franchise
      • Commissary Partner
      • Master Franchise
      • Franchise Packages
    • About us
      • The Company
      • The Owners
      • Milestones
    • Brands & Products
      • What's your flan?
      • Ube Story
      • Beef Master
      • Brews & Ballads
      • Half-baked
    • Social Media
    • careers
    • Contact us
    • Media Features

0916.4978876

What's your flan?
  • Home
  • Business Opportunity
    • Home-based franchise
    • Commissary Partner
    • Master Franchise
    • Franchise Packages
  • About us
    • The Company
    • The Owners
    • Milestones
  • Brands & Products
    • What's your flan?
    • Ube Story
    • Beef Master
    • Brews & Ballads
    • Half-baked
  • Social Media
  • careers
  • Contact us
  • Media Features

WELCOME

Craving for Flan-Based Desserts?

Craving for Flan-Based Desserts?Craving for Flan-Based Desserts?Craving for Flan-Based Desserts?

The BEST Flan based desserts you can find!


(in the photo) 4-1 Flantasy Cake

new products alert!!!

    About What's your flan?

    UBE STORY IS NOW OPEN FOR FRANCHISE

    WE WON!!! ENTREPRENEUR OF THE YEAR GRAND WINNER ASIA CEO AWARDS 2024

    WE WON!!! ENTREPRENEUR OF THE YEAR GRAND WINNER ASIA CEO AWARDS 2024

      BIG NEWS! 


    Starting TODAY, Ube Story is now its OWN brand and no longer included in What's your flan package!  


    Get ready to experience the ube sensation that’s taking over—Ube Story is famous for its 100% pure ube halaya with a rich, chunky texture that everyone loves! 


     Start your own home-based/online franchise for just ₱15,000 or becom

      BIG NEWS! 


    Starting TODAY, Ube Story is now its OWN brand and no longer included in What's your flan package!  


    Get ready to experience the ube sensation that’s taking over—Ube Story is famous for its 100% pure ube halaya with a rich, chunky texture that everyone loves! 


     Start your own home-based/online franchise for just ₱15,000 or become a distributor for as low as ₱65,000! 


     Now’s your chance to bring the creamy, indulgent goodness of Ube Story to your community! Don’t miss out—be a part of this exciting journey! 


    Let’s make Ube Story the next big thing—join us NOW!  

    WE WON!!! ENTREPRENEUR OF THE YEAR GRAND WINNER ASIA CEO AWARDS 2024

    WE WON!!! ENTREPRENEUR OF THE YEAR GRAND WINNER ASIA CEO AWARDS 2024

    WE WON!!! ENTREPRENEUR OF THE YEAR GRAND WINNER ASIA CEO AWARDS 2024

    Being awarded as the Entrepreneur of the year Grand winner at the ASIA CEO AWARDS 2024.

    Asia CEO Awards is the largest business awards event in the Philippines and considered the largest event of its kind in Southeast Asia.

    The Oscars for the Corporate and business leaders of the country.

    Still in disbelief but I know I deserve it. I wo

    Being awarded as the Entrepreneur of the year Grand winner at the ASIA CEO AWARDS 2024.

    Asia CEO Awards is the largest business awards event in the Philippines and considered the largest event of its kind in Southeast Asia.

    The Oscars for the Corporate and business leaders of the country.

    Still in disbelief but I know I deserve it. I worked very hard to be where I am today.

    I am excited to do more things in the future. Collaborations, expansions and give more jobs to Filipinos.

    Mabuhay kayong lahat. 


    -Mr. Chino San Diego, Co-owner

    ASIA CEO AWARDS 2024

    WE WON!!! ENTREPRENEUR OF THE YEAR GRAND WINNER ASIA CEO AWARDS 2024

    Entrepreneur of the year

     

    The ASIA CEO AWARDS is committed to integrity. It recognizes true achievements and contributions, not pay-to-win awards. As 

    Mr. Richard Mills, Chairman of the Asia CEO Awards, says: “Real awards don't cost money—they are awarded for merit. ASIA CEO AWARDS promotes leadership excellence, team-building, and showcases Filipino business accomplishments to the world."

    Entrepreneur of the year

    Entrepreneur of the year

    Entrepreneur of the year

    Our very own, Co-owner and founder, Mr. Chino San Diego being recognized as one of the entrepreneurs of the year in the 2024 ASIA CEO AWARDS happening this October 8, 2024 at the Manila Marriot Grand Ballroom.


    See you all there!

    The Owners

    Entrepreneur of the year

    The Owners

    Mr. Chino San Diego & Chef Princess at the ASIA CEO AWARDS 2023, receiving an award as the SME Company of the year.


    This year will be an individual award for Mr. Chino San Diego representing his entrepreneurial journey and What's your flan? International

    Video

    How What's Your Flan Can Simplify Your Life and Boost Your Income!

     Discover how What's Your Flan? works and how our platform can simplify your busy life while providing a new source of income! This video breaks down our business model, franchise opportunities, and the benefits of joining our growing community. Don’t miss out on the chance to turn your passion into profit! 

    ENTREPRENEURS PITCH DAY

     IT'S OFFICIAL — WE'RE GOING PUBLIC!  

    Calling all foodpreneurs, innovators, and dreamers! 🍰🍜🥤  This is your once-in-a-lifetime chance to join the powerhouse brand What’s Your Flan? as we open the doors to our End to End Ecosystem & National Distribution Network with FOOD START UPS🌍  

    👀 Watch the video to learn more about how we’re giving food startups instant access to 250+ franchisees nationwide, with mentorship, product incubation, and a pathway to scale beyond your wildest dreams.  


    🔥 Pitch your product on April 14, 2025 (Monday) in Quezon City and be part of the future of food.  📝 Register here to join us: 👉 https://forms.gle/TZGRSt5G5cWdtFz98  

    📍 Exact location will be sent to confirmed attendees only.  💡 Open to: ✅ Food Startups ✅ Ready-to-Eat & Easy-to-Distribute Products ✅ New Innovators & Market-Ready Brands ✅ WYF Franchisees who want to LEVEL UP as distributors!  

    ✨ Let’s create something delicious together. 

    Chef Princess featured in The Feminine Genius

     I’m truly grateful for the opportunity to share my journey,  the ups, the downs, and everything in between in the hopes of inspiring and empowering more women to pursue their dreams, especially those who aspire to become entrepreneurs. 


    Women empowerment isn’t just about breaking barriers; it’s about lifting each other up, creating spaces where we can thrive, and proving that success knows no gender. 

    When women support women, incredible things happen. 

    -Chef Princess

    https://www.facebook.com/whatsyourflan

    What's your flan? RIZAL MASTER FRANCHISE

     TARA NA! Puntahan naman natin ang ating Master Franchise partner sa Rizal!  Meron din silang store dyan sa tapat ng SM MASINAG! sa loob ng Haro Haro! Mas pinasarap ang halohalo kasi Ube Story and ube at WYF anf leche flans! ❤️❤️❤️ . https://www.facebook.com/WhatsYourFlanRizalMai 

    ASIA CEO AWARDS 2024

    Sir Chino was recognized as the ENTREPRENEUR OF THE YEAR GRAND WINNER!


    This is all because of What's your flan?


    Keep inspiring and motivated, Sir! We are very proud of you!


    ( The ASIA CEO AWARDS is committed to integrity. It recognizes true achievements and contributions, not pay-to-win awards. As
    Mr. Richard Mills, Chairman of the Asia CEO Awards, says: “Real awards don't cost money—they are awarded for merit. ASIA CEO AWARDS promotes leadership excellence, team-building, and showcases Filipino business accomplishments to the world." ) 

    Sir Chino San Diego on What's Your Flan? & Sustainability at Quezon City University

     Sir Chino San Diego recently had the opportunity to engage with entrepreneurship students at Quezon City University, sharing insights about What's Your Flan? and its journey towards sustainability. In his talk, he highlighted the brand's commitment to creating high-quality flan products while promoting eco-conscious practices. He also delved into how the business adapts to market challenges and incorporates sustainable solutions into its operations. By sharing real-world experiences and practical advice, Sir Chino inspired the students to think innovatively and embrace sustainability in their future entrepreneurial endeavors. 

    MASTER FRANCHISE PARTNERS IN BATANGAS!

     We’re excited to announce that we’re now open for franchisees and distributors! You can also order your favorite flans at https://www.facebook.com/WYFBatangasMain and take advantage of our special introductory promos!  Make sure to like and follow their Facebook page for regular updates! 

    NET 25 ASIA CEO AWARDS INTERVIEW

     

    "Probably one of the most exciting and the most prestigious award is this award! - Mr. Caesar Vallejos 


    A very interesting and short interview with the co-owner of our company, Sir Chino San Diego for being awarded the Entrepreneur of the year 2024

    ASIA CEO AWARDS INTERVIEW

     

    Being awarded as the GRAND WINNER of the ENTREPRENEUR OF THE YEAR in the ASIA CEO AWARDS 2024!


    Out of the many great entrepreneurs we shared the stage with, we are blessed to be the grand winner this year.


    We want to thank FIGARI SOLUTIONS, ASIA CEO AWADS 2024 and all the people behind it.


    MABUHAY PO KAYONG LAHAT!

    WYF STA.CRUZ, LAGUNA

     

    We’ve just wrapped up training our newest COMMISSARY PARTNER in Sta. Cruz, Laguna, and that means we’re officially open for franchisees in the area! 🏆

    Our delicious flans are now available, and we know you've been eagerly waiting! 🎂🎊 Your favorite treats are ready and waiting for you to savor and enjoy!

    Want to bring some sweetness to your community? 🌟 Get in touch with our Sta. Cruz team to order our delectable flans. 

    Let's make something delicious together! 🍮

    👉 Connect with our Commissary on Facebook

    WYF MASINAG, ANTIPOLO RIZAL

    Today is the soft opening of our newest franchisee in Masinag, Antipolo! 🥳 Located along Marcos Highway, we’re literally right in front of SM Masinag. 😍 . They are our MASTER FRANCHISE in RIZAL and now they are accepting franchisees in the area!🥰 . Come and support our newest branch and treat yourself to the BEST PREMIUM flavored flan-based desserts and the BEST CHUNKY UBE HALAYA in town! 🍮💜 


      whatsyourflanrizalmain   

    Asenso ka PINOY!

    Since 2016, we've built a strong global home-based franchise platform that has thrived, even before the pandemic. Ready to join our family? Message us on Facebook: [What's Your Flan](https://www.facebook.com/whatsyourflan). Thank you, PTV4, for your continued support! Mabuhay po kayo! 🙏

    Photos from the Soft Opening in Masinag Branch

      featured franchisee

      We are open to serve you in  Sta. Cruz, Laguna! Enjoy your Flan treats today!

      Music Video

      Baby, What's your flan? Our OFFICIAL SONG!

      My Blog

      NOW A MEMBER OF THE ASIA CEO COMMUNITY

      Congratulation to our COO and to our company for now being a member of the ASIA CEO COMMUNITY.

      Quick overview

      Our Brands

      BE our partner and check available locations nationwide

      Be a franchisee today!

      We have On-line and Home-based options.

      Contact us today for a consultation.

      Be a Commissary Partner today!


      You will be a distributor that produce the products in your area.


      We have Home-based or Physical store options.


      Contact us today for a consultation. 

      Be a Master Franchisee today!

      This is a satellite office option where in all revenue will go straight to your office.

      Find and secure your location!

      Contact us today for a consultation.

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